Entries Tagged 'Music Marketing' ↓

Your Biggest Music Launch: Are You Ready?

Indie Music Marketing: Ready for Your Biggest Music Launch?

Ever wondered how music artists like Jay-Z, Lady Gaga, Beyonce are able to sell thousands and thousands copies of their albums sometimes within days or even hours?

What were the exact steps their labels took to create a big
launch and a buying frenzy?

How can companies like Apple launch a product and in ONE weekend create a buying frenzy and sell nine million units.

And how you can do it even if you’re starting with a small indie music budget?

Are you ready to have one of the biggest launches of your music online?

It is time to stop being inspired by these music artists and companies and time for you to get similar results by finally learning how this game is being played.

Time to study the rules of the game!

Time for you to be a student of marketing and stop being just a
consumer!

On Friday, October 11th, the biggest launch in internet marketing history will happen.

Press play on the video below to learn how you can become a student of this launch and use it to prepare your biggest music launch.

The smart indie musicians who are students of the game
will watch this youtube video and watch this product launch closely
with notepad in hand.

Become a Student of Marketing and Watch the Biggest Product Launch in Internet Marketing History! Register Below: 

==>>>    I’m Ready to Learn the Game! <<===

 

Indie Music Marketing: 2 Tips to More Music Exposure and Sales on Youtube

Want to learn how to market your music online?

To learn how to market your music online and to learn how to earn money while you learn, click this link: Make Money Online 

Music Marketing Tips: Promote Your Live Shows for Free Using Facebook! Here’s how!

Music Marketing Tips: How to Promote Your Live Shows for Free Using Facebook! 

 

Want to learn more music marketing tips? 

To learn how to market your music online and to earn money while you learn, click this link now: Make Money From Music Online 

Music Marketing: How to Market Your Music to 1,000 People for only $5

Looking for music marketing tips that can help you expose your music to thousands of people, even on a shoestring budget?

Watch the music marketing video below to learn how to get your music in front of 1,000 people for only $5

 

Additional Online Music Marketing Tips & Training

To learn how to use the internet to get exposure for your music so you can make money online, click this link now: Make Money Online 

Music Success Radio: Music Success Tips for Indie Musicians

Have you caught any of the Music Success Radio episodes?
Music Success Radio is a radio show that provides musicians and music entrepreneurs with practical tips on music promotion, marketing and branding.

Tune in to learn free tips that will help you sell more music, get more fans, and more music exposure!

Listen to  the latest episode of Music Success Radio here:

Listen to internet radio with Music Success Radio on Blog Talk Radio

How to Sell Your Music: 1 Important Key for Indie Musicians to Remember

I wanted to share with you one quick tip for selling more of your music as an indie musician.

Are you ready? You have to expose your music to more people.
I know what you are probably saying: That’s common sense Angela.
I already knew that. It is very obvious but I can’t tell you
how many indie musicians I see who are not exposing their music
to enough people.

There are many reasons why you may not be selling as much of your
music as you would like.These reasons could be: you are not making
enough great music, you are not exposing your music to enough people,
you are not exposing your music to the RIGHT people, or you are not
selling your music at the right price.

I want to focus on more exposure in this email. One of the most challenging
things for indie musicians is getting massive exposure. You are a new artist
and you don’t have the benefit of a huge record label marketing team pushing
your music.

If you are an indie musician, then you probably do not have
a HUGE marketing budget to market your music. Am I right?

You probably don’t have a HUGE marketing budget to hire
expensive marketing consultants and music promotion companies
to do your marketing for you. Am I right?

So, how do you get more exposure as an indie musician, without
paying a lot of money? You build a STRONG street team. A strong street
team can help you sell more of your music and even get paying crowds to your
live shows, and check this out: for very little cost to you!!! That is gold
to an indie musician.

You have to know how to build a strong street team that can go out and market
your music to the RIGHT people. You have to know how to train your street team.

2010 is almost over and I want to ask you a couple of questions. Where are you now in your
music career? How much progress have you made as a musician this year? Are you
in the same spot today as you were last year? Have you made more money as an indie
musician this year than last year? Are you satisfied with the amount of music sales
that you’ve made and the number of fans that you have?

Unfortunately, a lot of indie musicians go from year-to-year with the same dreams and hopes
and do not see them materialize. There are people who are waiting to hear the music that
you have. There are music lovers and musicially-challenged people like me :) who rely on
music every day to get through life! We need music! We need your music, especially if it’s great
music. You need to get your music in front of more people and you need a street team to do this.

I am passionate about helping you build a successful music career in 2011 and
helping you achieve the goals and the income that you have always said that you wanted
to make from your music, but haven’t made yet.

It is time to start seeing some real income from your music!

To help you, I am excited to announce a special offer for the
3M Street Team Marketing Plan Audio Series. For a
limited time only, the 3M Street Team Marketing Plan
Audio Series will be available for 50% off the regular price.

The regular price for the audio series is $19.99, but for a limited
time only, the 3M Street Team Marketing Plan Audio Series will be
available for only $9.99.

In this audio series, you will learn how to build, manage, and motivate
a street team. In this series, discover:

-the 3 best places to look to recruit and fill your street team with people who
will be excited to join your street team and market your music
-how to train your street team to increase your music sales and increase attendance
at your live shows
-how to avoid low performance from your street team
-the secret strategy to attracting a HUGE number of people who will come to you and
ask you to be a part of your street team
-how to maintain the energy and excitement of your street team members

The audio series consists of three mp3s, three bonus action guides, and a bonus
audio on how to create an awesome live show that attracts large, paying crowds and the
attention of the media.

If you purchase the audio series before Friday, December 3, 2010, I will include another
bonus audio, SMART Networking: How to Network at Music Conferences.

If you are serious about building a strong street team that will help you sell more music and
get more people to your shows, then you need to purchase the 3M Street Team Marketing Plan Audio
Series.

Remember, the 50% off sale is only good until Friday, December 17, 2010. If you want to get the
bonus SMART Networking audio, then you will need to purchase the audio series by Friday, December 3, 2010.

To purchase the audio series, go to: http://www.musicsuccesscoach.com/offer/

To your success in 2011!

Free How to Manage A Street Team Teleseminar

Join me next Wednesday, October 6, 2010 at 8:00PM CST/9:00 PM EST for the free teleseminar, “How to Manage A Street Team”.

In this teleseminar, I will be sharing:

-How to get more free time to make music

-The 4 biggest mistakes musicians make when managing a street team

-5 Skills that every street team leader needs to properly manage a street team

-How to train your street team to sell more of your music and get more people to your live show

This teleseminar is for you if you:

-want more free time to make music

-want your street team to sell more of your music

-want your street team to get more people to your shows

-want a more organized street team

Register Here for the free teleseminar: Manage A Street Team

FREE Music Street Team Videos: Training on How to Start and Manage A Street Team

Get the Flash Player to see the wordTube Media Player.

Click on this link to get your free videos: Music Street Team Videos

Indie Music Marketing Series, Part 7: How Visible Are You? Online Music Marketing

Marketing

Marketing is about getting your target market to know who you are, what you have to offer,  why you are offering it, and why what you are offering is something they want.  Marketing is about getting your target market to know, like, and trust you. In this post, I will share some tips on how you can get your audience to know you.  I will share strategies on how you can get your music in front of the right people.

Do they know me? In order to get your target market to know you, they have to know that you exist.  Your target market need to know about you and your music.  How do you do that? You show up where they are.  You should know where your target market hangs out, what they read, where they shop, and what events they attend. You or your street team need to have a presence where your target market is at.  You can do this by performing where your target market hangs out, posting flyers where they are at, having an online presence through your website and social media sites. Your target market can also get to know you through word of mouth.  This is common with music marketing.  Most people hear about music artists for the first time from others, from their friends.  Basically, find out where your target market hangs out and show up there!

Ok, so how do you do that? Five strategies for getting in front of your target market:

1.  Online Marketing

SEO-Can they find you on google? Do you have an online presence? Do you have a website?  Does your website use keywords that your target market uses to find music online?

Video Marketing via Youtube: Youtube is the second most widely used search engine. What does that mean for you?  People are searching for music on youtube. Can your market find your music on youtube? If you don’t have a channel on youtube yet, then create one.  You want to make sure that you create titles and tags for your video that uses the same keywords that your market would use to find music on youtube.

Social Media: There are over 500 million people on Facebook, and over 100 million registered users of twitter. Do you have a twitter profile page and a facebook fan page?  How active are you on social media? Can your market find you on social media sites? Can they connect and engage with you there?

Blogs: Can your market find your music on the blogs that they read?

2. Live Shows: Are you performing and doing shows at your market’s favorite venues in your city or state?

Those are just five strategies to get you started thinking about your visibility.  How did you rate? Are you using all of these strategies?

In the next post, I will share exactly what you need to say and what you need to do once you have become visible to your target market. You will learn how to connect and engage with your fans, once you are in front of them.

Want action steps and coaching tips on how to put the strategies shared in this post into action? Sign up here for the free Music Success Strategies Newsletter that features a “Get Empowered!” section that gives you the action steps you need to move forward. Music Success Strategies Newsletter

Music Marketing and Promotion: What’s the Difference?

What is the difference between marketing and promotion?

Marketing and promotion are often confused.  So here is a quick and easy way to understand the difference between marketing and promotion.

Marketing

Marketing is about getting your target market to know who you are, what you have to offer,  why you are offering it, and why what you are offering is something they want.  Marketing is about getting your target market to know, like, and trust you.

Do they know me? In order to get your target market to know you, they have to know that you exist.  Your target market need to know about you and your music.  How do you do that? You show up where they are.  You should know where your target market hangs out, what they read, where they shop, and what events they attend. You or your street team need to have a presence where your target market is at.  You can do this by performing where your target market hangs out, posting flyers where they are at, having an online presence through your website and social media sites. Your target market can also get to know you through word of mouth.  This is common with music marketing.  Most people hear about music artists for the first time from others, from their friends.  Basically, find out where your target market hangs out and show up there!

Do they like me? Ok, so once you are in front of your target market, now you have to say something or play music that they will like.  Connect with them! Engage with them! Care about them! Have a message and a purpose that resonates with them. What does that mean?  On a personal level, tell your market why you do music.  What inspires your music? What’s the mission behind your music?  On an artistic level, create music that they will like.  Marketing is about engaging and connecting.

Do they trust me? Sometimes you will find that once your target market knows you and likes you, they will probably trust you, but that is not always the case.  During this phase of marketing, your target market is thinking: “Ok, I know who you are and I like you and I like your music, but can I trust that your album or your live show is going to be as good as you say it is?”  There is a level of trust that you have to build with your potential and current fans.  If you are an established artist, your fans have to trust that your next album is as good as your first album.  If  you are a fairly new artist, your fans have to trust that your live show performance of their favorite song will be just as good as the album version.  Marketing is about building trust.

Promotion: Getting them to act.

Promotion is about behavior modification.  It’s about influencing and persuading others to act.  If you have done a successful job in your marketing, your market will say: “I know who musician X is, I like his/her music, I think the album will be amazing.” But promotion is about getting them to take the next step, getting your market to say “I am going to buy the album now.” If you are marketing a live show, you want them to say “I want to buy tickets now”.  How do you get your target market to say this?  Create compelling offers! Offer limited time only discounts/special prices, special limited edition albums, music packages and bundles.